We’re A B2B Google Ads Agency, That Actually Helps You Get Clicks, SQLs
Our PPC Agency Helps Your Business With Revenue Generation
At Prof we provide comprehensive Google Ads solutions to help your business grow and succeed in B2B search marketing. Our team of certified experts are dedicated to delivering results-driven campaigns that focus on revenue generation.
WE WORK WITH B2B COMPANIES WHO NEED SQLS
What A B2B Google Ads Agency Like Ours Does For Its Clients
Account Setup & Audit
We’ll set up your Google Ads account or review your existing one to ensure it’s structured for optimal performance.
Campaign Management
Our team will create, manage, and optimize your Google Ads campaigns, including search, display, and video (youtube).
Keyword Research & Strategy
We identify high-potential keywords and develop targeted strategies to reach your ideal audience.
Ad Copywriting & Design
Our creative team crafts compelling ad copy and eye-catching designs that engage your audience and drive conversions.
Landing Page Optimisation
We consult with you on landing pages and how to improve user experience, increase conversions, and reduce bounce rates.
Remarketing & Audience Targeting
Our advanced audience targeting strategies ensure your ads reach the right people at the right time.
Conversion Tracking & Analytics
We implement conversion tracking and utilise your analytics platform to measure your campaign performance and uncover insights.
Reporting & Communication
Stay informed about your campaign progress with our regular reporting and transparent communication.
Integration & Setup with Industry-Leading Tools
At Prof, we understand the importance of leveraging technology for streamlined and efficient marketing operations. We integrate with industry-leading tools to enhance your Google Ads campaigns and provide a seamless experience.
Analytics & Reporting
Google Analytics, Google Data Studio, Adobe Analytics, and Microsoft Power BI help us monitor, analyse, and visualise your campaign performance data for better decision-making.
CRM
Integration with platforms like Salesforce, HubSpot, Marketo, and Pardot allows us to sync lead data, track marketing activities, and automate customer journeys for improved lead nurturing and conversions.
Call Tracking
CallRail, enable us to track phone call conversions, measure call quality, and gain valuable insights into your customer interactions for optimised campaign performance.
Landing Page Builders
We collaborate with tools like Unbounce, Instapage, and Leadpages to design, test, and optimise your landing pages for higher conversion rates and a better user experience.
Project Management & Collaboration
Our team can use Notion, Asana, Trello, Basecamp, and Slack to manage projects, streamline communication, and collaborate effectively, ensuring your Google Ads campaigns are executed efficiently and on schedule.
Competitor Research & Analysis
SEMrush, Ahrefs, Moz, and SpyFu provide valuable insights into your competitor’s strategies, enabling us to make informed decisions and gain a competitive edge in your industry.
Heatmaps & User Behavior
Tools like Hotjar, Crazy Egg, and FullStory help us understand user behaviour on your website and landing pages, empowering us to optimise your campaigns and improve conversion rates.
Our Process For Paid Search Campaigns
We follow a systematic and data-driven approach to create, manage, and optimise your B2B Google Ads campaigns. Our proven process ensures your campaigns are tailored to your business objectives, target audience, and industry.
Discovery & Strategy
We understand your business goals, target audience, and industry landscape. We’ll also analyse your existing Google Ads account (if applicable) and conduct competitor research.
Keyword Research & Selection
Our team conducts extensive keyword research to identify high-potential terms and phrases relevant to your business. We’ll analyse search volume, competition, and user intent to create a well-balanced keyword list that maximises visibility and ROI.
Campaign Setup & Structure
We’ll set up and structure your Google Ads campaigns based on your strategy, including ad groups, targeting, and bidding strategies. We follow best practices to create a solid foundation for optimal performance and scalability.
Ad Copywriting & Design
Our creative team will craft engaging ad copy and eye-catching visuals that resonate with your target audience. We’ll ensure your messaging is consistent with your brand identity and optimise your ads for maximum click-through and conversion rates.
Landing Page Optimisation
We’ll design and optimise your landing pages to provide a seamless user experience that drives conversions. This includes implementing responsive designs, clear calls-to-action, and fast-loading pages to enhance performance and user satisfaction.
Tracking & Analytics
We’ll set up conversion tracking and integrate Google Analytics to measure the effectiveness of your campaigns. This enables us to monitor key performance metrics, such as clicks, impressions, conversions, and cost-per-acquisition (CPA).
Ongoing Optimisation
Our team will continuously monitor and optimise your campaigns by adjusting bids, keywords, ad copy, targeting, and other elements. We’ll also implement A/B testing to identify the most effective strategies and ensure your campaigns are constantly improving.
Reporting & Communication
You’ll receive regular updates and detailed reports on your campaign performance. We’ll provide insights into important metrics, such as click-through rates (CTR), conversion rates, and return on ad spend (ROAS). We’ll also share actionable recommendations for further optimisation and growth.
Leverage Google Ad Campaign Benefits For B2B Businesses
Partnering with our Prof means not just getting an ordinary advertising service. You’re getting a team of dedicated experts committed to driving results for your business.
Here’s what sets us apart:
- Experienced Google Ads Specialists: Our team comprises certified Google Ads professionals with years of experience managing successful campaigns for businesses across various industries. You can trust us to deliver exceptional results.
- Proven Track Record: We have a strong portfolio of satisfied clients who have experienced significant growth in leads, sales, and return on investment (ROI) through our customised Google Ads strategies. Our success stories speak for themselves.
- Tailored Strategies: We don’t believe in one-size-fits-all solutions. We take the time to understand your unique business goals, target audience, and industry landscape, crafting a bespoke Google Ads strategy that aligns with your needs.
- Transparent Reporting & Communication: We pride ourselves on open and honest communication. You’ll receive regular updates on your campaign’s performance and easy-to-understand reports highlighting key metrics, trends, and actionable insights.
- Dedicated Account Manager: When you work with us, you’ll have a single point of contact responsible for managing your Google Ads campaigns. Your dedicated account manager will be available to answer questions, provide updates, and ensure your campaigns run smoothly.
- Optimisation & Continuous Improvement: Our work doesn’t stop after the initial campaign setup. We continuously monitor and optimise your Google Ads campaigns to ensure they perform at their best, making data-driven adjustments to improve efficiency and drive better results.
- Competitive Pricing: We offer flexible pricing plans and packages to fit businesses of all sizes and budgets. Our goal is to provide you with the best possible value while delivering outstanding results for your investment.
Frequently Asked Questions
We understand you may have questions about our B2B Google Ads Agency services. Below, we’ve compiled answers to some of the most common inquiries to help you make an informed decision.
1. How do you charge for your Google Ads management services?
Our pricing is based on the level of service, the complexity of your campaigns, and your ad spend. We offer different packages and custom pricing options to suit your business needs.
2. Do I have full ownership of my Google Ads account?
Yes! You always retain full ownership and control of your Google Ads account. We work as your partner to manage and optimize your campaigns, but you’ll always have access to your account and data.
3. How often will I receive updates and reports on my campaigns?
We provide regular campaign performance updates and detailed reports, usually monthly. However, we can customise the reporting frequency to meet your specific needs. In addition, you’ll have access to your Google Ads account for real-time data.
4. Do you require long-term contracts for your services?
We believe in the value of our services and do not require long-term contracts. However, we recommend giving your campaigns at least 3-6 months to see the full impact of our optimisation efforts. Our agreements typically operate on a month-to-month basis, allowing for flexibility.
5. What industries do you specialise in?
We have experience working with various B2B industries, including SaaS, agencies, professional services, and more. Our team has the expertise to develop tailored strategies that address your specific market’s unique challenges and opportunities.
6. Can you work with my existing Google Ads account?
Yes, we can work with your existing Google Ads account. We’ll begin by conducting a thorough audit to identify areas for improvement and optimisation. From there, we’ll develop and implement a customized strategy to enhance your campaign performance.
7. How long does it take to see results from your Google Ads management services?
While results can vary depending on factors such as your industry, competition, and budget, you can typically expect to see positive changes within the first few weeks. However, we recommend allowing 3-6 months for the full impact of our optimisation efforts to materialise.
8. Do you offer a performance guarantee?
While we cannot guarantee specific results, as external factors beyond our control influence them, we are confident in our ability to improve your Google Ads performance significantly. Our track record of client success and data-driven approach ensure we consistently drive meaningful results.
